AKONA SPEC MIX PRODUCTS
MENARDS PRIVATE LABEL BRAND
Package Design | Logos | Photography | Illustrations | Iconography | Website Graphics | Sales Materials | Signage
TCC Materials, a leading manufacturer of spec blended construction products was looking to take their product line exclusively to Menards and onto their shelves. They purchased an existing company and rebranded it for this Akona line.
I created a new identity and color system for each line of products and designed a series of useful tool icons and a photo to show how each product is applied and the tools you’ll need to finish your project. Looking at it as a home owner I knew I needed the photography to show which product they would need and how easy it would be for the customer to do their DYI project. I spent 3 days on location to shoot all application photos indoors and outdoors.
TCC wanted their customers to be able to navigate the web-site easily without ever leaving their home or job site.
COMMERCIAL GRADE PRODUCTS FOR MENARDS PRIVATE LABEL
I designed commercial packaging for Menards you’ll see on job sites.
RESIDENTIAL GRADE PRODUCTS FOR MENARDS PRIVATE LABEL
I designed residential packaging for Menards for customers to easily locate and know exactly which product they will need for their DYI home project.
