HEAVY METAL CUSTOMS

CUSTOM BUILT MOTORCYCLES

Brochure Design | Photography

HMC - Heavy Metal Customs was heading to Sturgis for the first time bringing the 4 bikes commissioned by their clients locally. They wanted to take the name HMC to the masses around the country.

HMC needed a brochure to hand out to show their work and that they can custom create a bad ass bike for their new clients. I let the photos speak to their clients, no copy, just photos. They say a photo says a thousand words. I couldn’t agree more. I wanted to show their wearables down by the train track to give it a rigid feel.